A premium craft spirits venture strategically established in the tourist and hospitality hub of Goa, India, is actively seeking equity investment of ₹8.3 Crore in exchange for a 10% stake, reflecting a pre-money valuation of ₹83 Crore and a post-money valuation of ₹91.3 Crore. This is a business seeking funds and not a sale of business. The company has successfully completed all regulatory approvals, acquired and developed an owned industrial plot of 1,080 square meters, and has already deployed between ₹8.3 Crore to ₹12.5 Crore in world-class equipment, infrastructure, and facility development, demonstrating strong promoter commitment with 95% skin-in-the-game retained by the founding team.
The business is positioned to capitalize on India's rapidly expanding premium spirits market, currently valued at approximately ₹4.5 lakh crore, driven by young demographics, rising disposable incomes, and a growing appetite for authentic, locally crafted, and sustainably produced spirits. The company's product pipeline follows a structured three-phase rollout beginning with sugarcane juice-based rums, followed by vodka and gin, and culminating in premium aged spirits thereby minimizing market risk while building brand equity progressively. Distribution will be led through a direct distribution model with initial focus on Goa and Maharashtra, supplemented by on premise penetration and a strategic export approach targeting international markets including the United Kingdom, Canada, and Southeast Asia.
A defining pillar of this venture is its commitment to sustainability, encompassing carbon neutrality, water neutrality, and a farm-to-bottle philosophy using natural, locally sourced ingredients. Financial projections are compelling with Year 1 revenues estimated at ₹29.9 Crore and Year 5 revenues projected at ₹171.8 Crore (a 5.7x growth trajectory), net profit is expected to grow from ₹1.58 Crore in Year 1 to ₹59 Crore by Year 5, with EBITDA margins stabilising at 25–30% from Year 3 onwards.
The ₹8.3 Crore fundraise will be deployed across four strategic areas: Marketing and Brand Building (35% ₹2.91 Crore), Distribution and Geographic Expansion (25% ₹2.08 Crore), Operations and Team Building (20% ₹1.66 Crore), and Working Capital (20% ₹1.66 Crore). Investors can expect an attractive entry at approximately 2.8x Year 1 revenue and 1.5x Year 3 projected revenue, with multiple exit pathways available including strategic acquisition, IPO, or trade sale. Prepared and advised by CA Dhiraj Ostwal & Co., The Business Strategist.
- Marketing & Brand Building — ₹2.91 Crore (35%): Funds will be utilized for brand positioning, consumer acquisition campaigns, retail and on-premise brand visibility, and building market awareness across Goa and Maharashtra in the first phase, followed by pan-India expansion.
- Distribution & Expansion — ₹2.08 Crore (25%): Capital will be deployed toward channel development, setting up a direct distribution network, on-premise penetration in hotels, restaurants and cafes, and geographic expansion beyond the initial markets into broader India and export corridors including the UK, Canada, and Southeast Asia.
- Operations & Team Building — ₹1.66 Crore (20%): Funds allocated for talent acquisition across sales, production, and management functions, as well as achieving operational excellence in distillery processes, quality control, and compliance management.
- Working Capital — ₹1.66 Crore (20%): Reserved for inventory procurement, raw material stocking, accounts receivable management, and maintaining adequate operational liquidity to support the business through its early commercialization and growth phase.
| 2023 (in INR Cr) | 2024 (in INR Cr) | (in INR Cr) | |
|---|---|---|---|
| Sales | 8 | 12 | |
| EBITDA | |||
| PAT |